Sometimes You’re the Cowboy, Sometimes the Horse

(And either way, we’re your Spur.)

Some mornings you wake up ready to conquer the day. You’ve got a plan, a purpose, and the kind of energy that could power a small frontier town. You’re the cowboy—confident, decisive, charging ahead with coffee in hand and the sunrise at your back.

Other days… well, you’re the horse. You’re staring at your to-do list like it’s a cactus field, moving at the speed of a tumbleweed in a windless desert. Motivation? Nowhere to be found. The cowboy inside you is on coffee break, and all you can do is stand there, blinking.

That’s where we come in.

At Spur Coffee, we like to think of ourselves as that gentle nudge—the friendly tap of the spur that gets things moving again. Not a kick, not a shove, just enough to say, “Let’s ride.”

Because life’s full of both kinds of days. The cowboy days, when you’re blazing trails and building dreams. And the horse days, when you just need a little spark to get going. We roast coffee for both—the bold rides and the slow starts, the high plains and the potholes.

So whether you’re the one calling the shots or the one just trying to remember where you left your hat, pour a cup, take a breath, and remember:

Sometimes you’re the cowboy. Sometimes the horse. But either way—we’re your Spur.